Here’s the challenge: What do you put up in the front of your store, by the checkout area, to try to get impulse purchases? We’re not talking about gum or candy—something that your customers might really need and want, and something that costs enough to put a few bucks in your pocket.
That little area of real estate is extremely valuable, and it’s worth putting some thought into it.
And it’s worth changing it around frequently so people see new things when they come in.
We kicked this around and came up with 13 ideas to generate some extra cash flow before the customer leaves the building.
- Flashlights. Our rechargeable LED flashlight/worklight is lightweight, bright, and rechargeable. 604200.
- Heat guns. We have the big hair dryer sized ones (4271 and 4272) but the average guy might really want a flameless butane model (4273). Better than a torch!
- Inverters. Might not be on everyone’s wish list, but if you put it out on the counter, who knows what will happen? Start with the 150 watt model 303203 that plugs into a cigarette lighter.
- Battery maintenance kit. Cleaner, protector, terminal brush, washers and a wet nap. 120145.
- iStart portable power pack. Low price point, lots of features, fits on the counter. 604049.
- Battery box. Quick Cable battery boxes are great, locking lids, easy to mount. Put one up where people can see how much better they are. Group 24 model 120171.
- Digital voltmeter. Everybody needs one. The price is right. 303118.
- Battery tool set. These are really nice battery tools, pro quality. 120290.
- Battery carrier. We have strap versions, scissors types and the old standard side lift. 120154.
- Terminal caps. The customer is buying a battery, more than likely. Sell the caps. 5723.
- Fuse kit. Who doesn’t need a fuse kit? And who remembers to buy one? 509115.
- Carded terminals. Add “-2007U” to these part numbers: 5566, 5577, 5588.
- Spool of primary wire. You probably stock this someplace. Put a spool out where people can remember to buy some. 230200.
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