Wednesday, January 15, 2014

Get Max Dollars Per Square Foot

One of the ways to measure how well your business is doing is to calculate how many sales dollars you get per square foot of your building per year. Big retailers live and die by this number—but it is helpful even to small and medium sized battery shops, automotive supply shops and even ag dealers. If you’re one of those, these thoughts are for you.

Many times, retail floor space in a small shop is at a premium. Everything you put out takes up space and you have to be aware of how much profit you can generate. We were thinking about those things for you when we created three different retail rack displays that only require a 3.9 square foot space.

Each of these displays is based on our basic Rescue Portable Power Pack rack, but the components were designed for three different markets. Our heavy-duty ag display, 990134-001, features some workhorse power packs, booster cables and other components that sell well in that market. Sell the inventory once and you can generate over $2,000 in profits or over $500 per square foot.

Our automotive rack (990136-001) is about half the cost but still would generate over $250 per square foot in just one inventory turn. Our battery retailer rack (990137-001) is a little bit higher and cost and potential. But the point is, most stores would sell the rack components two or even three times in a season.

 The big boys say a good target for any store is $300 per square foot per year. With the right stuff and the right display, you could beat that by two or three times. Want more information? Call your Quick Cable account manager and get the details.

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